Results-Driven Business Growth
Results-Driven Business Growth

Product Marketing

We are a specialist, results-driven digital marketing agency focused on helping consumer product sales & manufacturing businesses that require ongoing growth. See some of our recent campaign results or get in touch for a free website review or marketing plan audit.

Results-Driven Marketing Agency

Looking for marketing campaigns that can pay for themselves many times over? We stake our reputation and our fee on getting great results. So if we don’t increase your rankings, traffic or sales (or reduce your cost per acquisition) you won’t pay a penny. Learn more about SEO for consumer products, PPC for product brands or Conversion Optimisation for product sales.

AT ALBION, WE DO THINGS DIFFERENTLY…

Results-Driven:
Unlike most other digital marketing agencies, our primary goal is to ensure all our clients enjoy ongoing business growth.

Professional Service:
You will work directly with a senior company director rather than an inexperienced account manager.

Transparent Rates:
No lengthy tied-in contracts, a choice of pricing models and a website or marketing strategy review to get you started.

  • More Customer Loyalty From Better Branding
  • More Traffic From Search Engine Optimisation
  • More Visibility From Google Search Advertising
  • More Leads From Persuasive Website Design
  • More Sales From Conversion Rate Optimisation

Case Studies

safety product marketing

Safety Product Marketing

Launching a safety product start-up with a beautiful new website
Armed with a logo, an animated ‘explainer’ video and a good idea about their market, positioning and products, the next tool Safe’n’Happy needed was a great website. We jumped in to make suggestions, then designed and delivered a beautiful, persuasive site that allows the child safety product brand to reach their online markets.

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eliquid product marketing

Eliquid Product Marketing

Demystifying Google algorithm’s ‘smoke and mirrors’ misinformation
Because lots of online information about how to achieve top Google results is out of date or inaccurate, we helped guide and advise Mist Eliquid’s web team about what really works. The result allowed the brand to rub shoulders with UK e-liquid market leaders at the top of Google’s results for dozens of target keyword phrases.

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garden product marketing

Garden Product Marketing

Harvesting low hanging fruit for a garden products retail brand
Nutley’s online store was suffering badly from ineffective digital marketing strategies implemented by their inexperienced web designers. Worse was that sales and newsletter subscriptions had all but wilted away. We turned their fortunes around by doubling search traffic, improving their call to actions and sign-up forms.

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eCommerce Store Marketing

Ecommerce Store Marketing

Dominating the organic search results for consumer products
We helped redesign Condomania’s e-commerce store and generated five times more traffic for America’s oldest online condom store, which skyrocketed sales. By fixing heaps of tech issues, redirecting old urls, optimising the site’s main product pages and acquiring lots of incoming links we helped generate over 5000 visits per day.

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Digital Marketing Services for Retail Products

Albion Marketing works with many successful consumer product brands and has a track record in increasing online sales for manufacturing companies across the UK and the US. Our experience in product marketing means we are better placed than most generic marketing agencies to help our clients achieve ongoing growth in their specialised fields.

Marketing a product online has never been more challenging. The potential revenues open to effective product marketing continue to grow as the online market expands, which means competition can be tough. A company like yours needs to acquire a greater market share to keep ahead of competitors, but how? Firstly, you need to ensure you are attracting increasing numbers of potential customers, and secondly, you must be able to convert this traffic into sales while keeping costs low. These are not mutually exclusive goals, as we shall see.

product marketing agency

  • Product Designers
  • Product Testing Firms
  • Product Manufacturers
  • Product Sales Brands
  • Product Promotions
  • Product Suppliers

By implementing a structured marketing strategy we can help you to increase your brand’s visibility at the same time as increasing online custom for your product, whatever it may be. We use tried-and-tested marketing methods which focus on attracting the right kind of traffic – the kind that leads to sales.

Of course, the growth of your business also relies on improving your site’s ability to turn visitors into sales. Our initial aim when working with product manufacturers is to increase the stream of highly targeted traffic. Then, once the “snowball effect” has started, our clients often find themselves in a position to shift their budget to invest further in conversion optimisation. This kind of strategic use of resources for marketing can enable your business to reach new markets you would not usually be able to reach or monetise.

Our Results

PPC GC Shop

125% MORE SALES PER WEEK

online shop ppc results

With a Google Ads account audit, a set of campaign rebuilds and ongoing optimisation, Albion more than doubled Gas Cage Shop’s paid search sales compared to the same period in the previous year – and we did all of this whilst reducing the average cost per sale by 14%.

  • PPC Account Audit & Optimisation
  • Ad Copywriting & Split Testing
  • Budget Scaling & Growth Rebidding
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PPC Zips

30% MORE SALES PER $

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By focussing on reducing wasted spend in the Zip Wire Shop’s Google Ads account, Albion was able to achieve much cheaper costs per sale acquisition. Then we steadily increased monthly spend (and sales) in order to scale-up and enjoy maximum benefit from more sales.

  • Google Ads PPC Account Overhaul
  • Bidding Strategy Review & Rebidding
  • Responsive Search Ads Optimisation
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PPC Traders

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400% MORE SALES PER WEEK

PPC Trading Agency

By rebuilding and optimising the Google Ads account Trade Prices Direct’s previous PPC management agency had created, we were able to generate over 4 times more paid search sales each week and reduce their average cost per acquisition to less than half of its previous rate.

  • PPC Account Audit & Optimisation
  • Keyword Research & Bidding
  • Ad Copywriting & Split Testing
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SEO Condo

500% MORE SEARCH TRAFFIC PER WEEK

seo agency services

Our on-page SEO campaign generated over 5 times more traffic and heaps more sales for America’s first online condom store. By managing a team of off-shore staff we were able to make Google love the site and reward it with over 100 top 3 rankings in the U.S. search results pages.

  • Content & Meta Data Optimisation
  • Authority Link Building & Redirects
  • SEO Team Management & Training
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SEO eCommerce Garden

100% MORE SEARCH TRAFFIC PER WEEK

free seo audit

We not only more than doubled the amount of traffic Nutley’s Kitchen Gardens receives every week but also managed to engage with these new visitors in a way that generated increased sales. We did this via hands-on SEO optimisation and improving their content strategy.

  • Competitor & Keyword Research
  • Content Creation & Internal Linking
  • Content & Meta Data Optimisation
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albion crown

Testimonials

  • They updated me throughout the entire 6-day campaign and broken down every element of the work carried out so even I can understand what has been happening!!

    Fred Cassman- MD
    Mist E Liquid
  • Rebuilt our ads campaigns from the ground up – by month 2 we had cut our marketing spend in half and brought down our cost per conversion by 79% whilst more than doubling the number of enquiries

    Uwais Fariz - Founder
    Educational App Store
  • We have seen a +500% increase in just 4 months and the increases haven’t stopped yet. They don’t just drip feed a few changes, they go in and make things work.

    Matt Mandell - Owner
    Condomania

Join our happy clients

EDIF EngineeringNanoRacks - Space CompanySupreme Tracks Recording StudioSiesta CampersStone Executive

Enjoy measurable results

Find out how our tried and tested digital marketing services generate ongoing growth for our clients and how we can do the same for your business. Simply ask any question or request a FREE website review to get started.